Wednesday, February 3, 2010

Does Tivo Count For Ratings Does Setting A Tivo/DVR To Record A Show When You're Not Home Count Towards That Show's Nielson Ratings?

Does setting a Tivo/DVR to record a show when you're not home count towards that show's Nielson ratings? - does tivo count for ratings

Hello Joel,

Neilson electronic log of their investigations.

If you have a TiVo, you are responsible for compiling the list of programs, TiVo in the book, so the short answer is yes, be counted, responsible.

Standard

2 comments:

dansinge... said...

Nielsen does not cover all home to determine the qualification - is based on surveys and diaries, many houses, and under supervision in a small sample set of households.

Nielsen does not use the parameters of TiVo and DVRs, as they collected from a central server on the TiVo or cable company. Thus, the use of Tivo / DVR is really is more of an impact Nielsen ratings, which show that show (it live unless home monitoring Nielsen, who is actually very little).

RockRatt said...

Is this a separate entity Tivo (NOT DirecTV Tivo), then yes TiVo and Nielsen ratings are working together since 2002, I believe that for the sample to have an assessment. Well, if you have another cable / satellite provider, with Nielsen DVR ratings probably rely on satellite or cable provider.

Here is a link to an article about TiVo and Nielsen ratings work http://news.com.com/2100-1040-948580.htm ...

I hope that this is what you want, if you have any questions, please send me an e-mail ..

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